How Do You Buy Whole Life Insurance Online?

It doesn’t matter how much time you put into choosing the right life insurance. You will feel the best about your decision once you have an active policy in place.

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Let’s Buy Whole Life Insurance Online

In the past, buying coverage meant one thing: calling an agent or broker on the phone, working with this person one-on-one, and eventually making your way through the process.

In today’s world, this strategy is still available to you. Even so, there’s something else to consider: the power of technology. More specifically, the ability to purchase a policy via the internet.

If you’re intrigued by the idea of buying online – and you should be – there are a few key steps you need to take. Although this is easier than the approach you would have taken many years ago, there are still some things you must do to put yourself in a position to succeed. Let’s learn how to Buy Whole Life Insurance Online!

Step One:

Find an online broker that provides access to policies from a variety of companies. The benefit of using an online broker like us here at Top Whole Life is that we offer a simple to understand information. Plus, you can receive quotes from more than one company. Multiple quotes give you the chance to lock in the right policy at the right price.

Pro Tip: You can also lock in insurance online without speaking with an agent or a broker on several other sites. Check these sites out:


They even shared a quoter with us! Check it out.

MassMutual CoverPath Online

Ethos Online

Step 2:

Make sure you’re ready to provide some necessary information. Although you won’t be communicating with anyone on the phone or in person, at least not yet, you still need to give some details to receive quotes. For example:

  • Name and contact information
  • Date of birth
  • Sex
  • Death benefit

Fortunately, you’ll know most of this off the top of your head. However, there is one big question to answer: how much of a death benefit are you interested in?

Not only do you need to supply this information to receive a quote, but it will significantly impact the price of your policy. In short, the more coverage you want, the more you’ll pay.

Once you receive and compare multiple quotes, you’re closer than ever to closing down the process.

Step 3:

Once you have received some quotes, your next step is choosing the company and policy that best suits your situation. You may want to ask yourself questions like:

Do I want a plan with Cash Value?

Do I want a high death benefit?

Do I want to work with the highest-rated company?

Do I want the cheapest policy? 

Do I want to lock in coverage today?

Do I want to complete a medical exam? 

As you start to formulate your views on this topic from there, you can touch base with the provider, ask questions, and get advice. You can also contact us to ask questions. As long as you follow the company’s guidance, you can continue to push the process forward with the idea of buying a policy soon.


Our three-step process on how to buy whole life insurance online may be a basic breakdown of how to buy whole life insurance online, but it should give you a clear idea of what to expect from start to finish.

Using the internet has become the top way to find, compare, and purchase coverage. Best yet, this isn’t going to change any time soon!

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